AI has the potential to improve billions of lives and aside from human input, the biggest risk in our view is it failing to do so! In this month’s blog series, Tom from our tech team explores an array of examples where AI is already bringing benefit to different industries all throughout the world. From driverless cars to complex medical analysis, the possibilities are endless!

Your sales pitch should be crisp and clear. It should answer the clients query and pain points, who you are and how your product or service will help them and what their success will look like as a result of using your product. Here are some ideas!

In the final part of our blog series on AI, we explore an area that will be important to most of you visiting our site – how can AI bring benefit to small/medium sized growing businesses? With the sheer number of offerings out there, the hardest part is settling on what would bring the most benefit to your businesses operations. Hopefully this will help lift the lid on some of the ways it can be used!

In this post, we are going to go through some of the most common mistakes that marketers make when running a Google Ad campaign of their own. We will investigate why most ad campaigns tend to fail and what can be done to fix a campaign that isn’t bringing you any results.

Why cyber security is important now more than ever and why it shouldn’t be ignored!

How does one improve their conversions in order to get more sales with the traffic one already has? The tips outlined here will be useful to even the most seasoned marketers! Read on...

While there are many things that can benefit your business, digital marketing services are some of the most profound. Unfortunately, many business owners don’t realize the need for digital marketing. If you’ve ever wondered how help with digital marketing can benefit your company or which businesses are wise to enlist it, this post is for you.

Social media is a trend that will always keep on changing! New platforms, new updates and the latest new in.

Do you already have a business but don’t see an increase in sales? In this blog, I will be talking about how to successfully use the marketing mix and how it would help you when creating your marketing strategy to ensure leads and conversions.

The 4Ps in the marketing mix certainly make up as the main elements to look out for when building your brand. But if you’re looking to build a strong marketing strategy one cannot choose to overlook People, Process and Physical Evidence.

In this blog, we will be looking at the 4 stages of the product life cycle and how you can use this knowledge for your own business to sell your products.

In simpler terms blogging is a web log where the individual can share their thoughts, opinions and knowledge about a certain topic. It can be used as a personal journal, writing up your views or sharing your knowledge with others.

Artificial Intelligence is the process of computers replicating human intelligence to replicate human behaviour and complete tasks in their place.